![]() "Self-funded, we never took a loan," Wurwand tells Kay. Without the necessary financial history in the US to take out a line of credit from an American lender, the two bootstrapped the business with a modest sum of $14,000 (£11,040) – a combination of their personal savings and early investment funds gathered from friends and family. ![]() After settling in Los Angeles from Scotland by way of South Africa, Jane Wurwand and her then-boyfriend, recent business-school graduate Raymond Wurwand saw a clear opening in the 1980s skincare market: to bridge the gap between salon experience and self-care education, information reserved at the time to plastic surgeons and dermatologists.
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